12 Sunglasses For the 4th of July

Red, White and Blue Sunglasses for the ultimate in Patriotic Eyewear. We love the layers, we love the stripes and and the patterns. Personalize them by mixing the temples, design your own in a rimless version. These will never go out of style. Modern Optical assorted temples are perfect for any American event. You … [Read more...]

Jimmy Kimmel Pitches To Shark Tank

Just for a little opti-fun for Shark Week, Jimmy Kimmel through Jimmy Kimmel Laboratories comes up with three ideas for the Shark Tank. Very Funny.   … [Read more...]

#TEAMUSA Spark-tac-u-lar Shades

Just in time for the 4th of July, we found some spectacular-spark-tacular shades that would be just the patriotic thing to wear for the 4th of July. Studded with red, white and blue crystals, these eye-catching eyeglasses will have you seeing fireworks all day long. Gasoline Glamour has a full selection of Red, white and blue … [Read more...]

Shark Tank Update With Nerdwax

What happens to people on Shark Tank? Don Hejny  (Season 7) speaks about how he started NerdWax. He reviews his job (s) waxes eloquently about being on Shark Tank and how to prepare for it. This a a long video, but interesting. … [Read more...]

Our Favorite Shark Tank: The Drip Drop

We loved this Shark Tank episode in which two 14 year old kids from Denver, Colorado who invented the Drip Drop. The Drip Drop solves the problem of dripping ice cream cones. These kids are so cute and the presentation was excellent. They did get an offer from Barbara with contingencies. Sources You Tube: Season 7, Episode 25 Drip Drop … [Read more...]

History Of Great Britain’s Olympic Eyewear

Of all the countries, I would say that Great Britain has done the best job of creating and marketing eyewear for the Olympics. Maybe it is because Great Britain's flag is represented on so many other flags or because there are so many companies in Great Britain that manufacture eyewear or the fact they hosted the summer Olympics four times over the … [Read more...]

Shark Shack Sunglasses

Are their optical companies with Shark names? We found one in Florida, Shark Shack Sunglasses who has one review. … [Read more...]

Four Shark Optical Illusions

One of the scariest animals in the world are sharks. Why? we do not know, as the chances of being in a car accident are alot higher than ever being attacked by a shark. Therefore the prevalence of shark attacks are an illusion. For that reason we have found four shark optical illusions (an experience of seeming to see something that does not exist … [Read more...]

Two Striking Shark Eyeglasses For Shark Week

For the last three years we along with the Discovery Channel celebrate one of the worlds oldest animals the Shark with Shark Week. To launch our first day of Shark Week we found two absolutely incredible rimless Shark eyeglasses. Both have the Jaws teeth feature along with the fin. The first is from Toms Designs  out of Germany. His design is … [Read more...]

5 Eyecare Marketing Tips For The Summer Olympics

As the 2016 Summer Olympics approach, be prepared for young girls wanting to become the next Olga Korbut, Mary Lou Retton, Cathy Rigby and more. Boys will want to be the next Mark Spitz, Michael Phelps, Matt Biondi. Another set will be focusing on Baseball, Football, Badminton and other ball sports. We all know what is going too happen.. every kid … [Read more...]

How To Find The Truth in Journalism

With the election coming up and getting heated, we thought we would pass on some 'Truth' sites in which you can look up whether it is fact or fiction. We found seven Fact and Truth checking sites. 1.) FactCheck.org- by University of Pennsylvania, national scope and analysis claims made by politicitians and newsmakers . They also monitor the … [Read more...]

The Eyewear Evolution of Nose Shades

Protecting noses was very important for mountaineers and anyone around the water. Nobody wants a sunburnt nose or skin cancer. Has nose protecting sunglasses ever become a fashion statement? The first advertising we could find was for nose protection. This advertorial in Popular Mechanics Magazine in 1932 said: 'Equipped with a shield that … [Read more...]

Cleinman Performance Partners x Optometry Cares

Optometry Cares Named Recipient of Cleinman Performance Partners 2016 Fundraising Proceeds Oneonta, New York: Cleinman Performance Partners, North America’s leading optometry consulting think tank, has selected Optometry Cares – The AOA Foundation as the national beneficiary of their 2016 fundraising efforts. Each year, Cleinman Performance … [Read more...]

15 Reasons To Be An Eyecare Professional

Sometimes I think we forget why the optical industry is so great. Between the Freemonium culture, insurance programs, overhead and the day to day life, the advantages and the feel good stuff gets lost in our hectic lives. Optometrists in particular have a rosy future. With aging population, Obamacare and eyewear becoming more than just a … [Read more...]

How To Find Dory

Poor Dory has memory problems and can't remember anything except she has lost her parents. With friends Nemo and Marlin she embarks on a search to find her parents. There is no doubt that this is already a summer hit and will spark a Dory Feeding Frenzy.. and found the perfect product that you can offer your patients in their search for Dory … [Read more...]