Freebie Friday: New At Vision Expo West: POP Up Topics

Norwalk, CT (August, 2016) – Attendees will have a free opportunity to engage and discuss relevant topics in a non-traditional, dynamic learning format with pop-up talks occurring at International Vision Expo – to be held in Las Vegas this September at the Sands Expo & Convention Center (Education: Sept. 14-17, 2016; Exhibition: Sept. 15-17, … [Read more...]

Pacient.care: A Curated Portal Empowering People to Make Informed Health Care Decisions

The implementation of the Affordable Care Act of 2010 brought a myriad of changes to the health care system, many of which are just now being realized. As consumers face increased out-of-pocket costs, higher deductibles, changes to Medicare, and the challenge of navigating health care exchanges for the first time, their need to be better informed … [Read more...]

Video: Evolution Of The Eye

This new video is about the evolution of the human eye.  Narrated by scientist Alom Shaha, it outlines how each part of the eye has formed, challenging the concept of "Irreducible Complexity". The video also highlights protecting eyes against modern dangers such as over exposure to blue light. Also included  some tips about preventing eye … [Read more...]

September Is Sports Eye Safety Awareness Month

Prevent Blindness designates September as Sports Eye Safety Awareness Month to encourage wearing proper eye protection while playing all sports -   CHICAGO (Aug, 2016) – According to recent data from Prevent Blindness, more eye injuries occur from water and pool activities than any other sport.  Eye injuries may include everything from eye … [Read more...]

Back To School With Youth Force And WileyX

Across America, millions of children are getting ready for the new school year, so it’s no coincidence that two important campaigns choose August each year to shine a spotlight on the important topic of children’s vision.  And each year, premium protective sunglass manufacturer Wiley X® does its part to help spread the message and raise awareness … [Read more...]

Eyewear Trends: Athleisure Eyewear

Many of you have heard of Athleisure a strong 'Trend' on runways and apparel. You see it everywhere, athletic clothing being worn outside of exercising. Tights, leggings, gym shorts, board shorts, yoga pants, sweat pants, varsity jackets,  upscale work out shoes and jackets. The trend most likely survives because it is comfortable, dual functional, … [Read more...]

Optical Fun: Eyes Eyes Baby

Dr. Andrew May and Dr. Barrett Martin present a parody of Vanilla Ice's smash hit "Ice Ice Baby." Also featuring Drs. Johnson, Hartman, and Hammond of Johnson Optometric Associates. This one is EPIC! "So give us a call at Johnson Optometric (and check out his hook while his DJ revolves it)!" Watch this video and you will see what makes Johnson … [Read more...]

Notable Marketing For National Piano Month

September is National Piano month a great month to celebrate music and musicians who play the piano and wear eyewear. Ray Charles, Stevie Wonder, Elton John, Lady Gaga, Alicia Keyes all wear or wore eyewear and sunglasses. On another note, would you believe that these celebrities are also pianists? Sandra Bullock, Hugh Laurie, Clint Eastwood, … [Read more...]

#Listday: Choosing Optical Lab Software

As we head to Vision Expo West, one area that might need exploring is Optical  Lab Software, AKA LMS. Lab Software is the process of automating Rx lens fabrication. The functions are designed to manage the production process and the business management of lens manufacturing for conventional and freeform/digital surfacing, edging, and AR … [Read more...]

EyeBeam Allows You To Customize Eyewear

Eye ­DNA announces release of Eye­Beam, a laser engraver for optical materials compatible with Eyedentify eyewear and accessories. This new machine enables the operator to easily create their own branded private label product, via engraving names and logos on plastic and metal eyewear in seconds. Eye­Beam features a laser for high­speed marking and … [Read more...]

Webinair: 8 Immediate Ways To Streamline Your Office

Streamline your office, making it more efficient what a great topic! If you even implemented one thing from these pros you, how much easier your life would be. Put on by Vision West and SolutionReach. we recommend it is a NOT TO MISS. Day: August 30 Time: 11:00 am. PST Register here Contact: Laura@vweye.com   … [Read more...]

Super Optical’s Presale of FastCoater at Vision Expo West

After collecting input from previous shows, focus groups, and beta tests; Super Optical International is gearing up to offer presales of its newest ECP profit center for in-office production, FastCoater. The new tabletop hard-coating machine was designed and implemented with the independent ECP in mind. FastCoater perfectly complements FastGrind, … [Read more...]

Bio Based Eco Friendly Eyewear From Awear

CHARMANT releases new eco-friendly awear eyeglasses for fall 2016. Designed with sustainability, style and comfort in mind, the brand envisions making the world a better place with both flair and substance. Featuring unique and ergonomic designs, awear is able to seamlessly merge sustainable manufacturing with fashion-forward designs and … [Read more...]

eyeRead: #GirlBoss

I recommend #GirlBoss to everyone, men, women and especially millennials. This is the story of Sophia Amoruso who literally went from selling rags to selling riches. She went from selling vintage clothes on ebay to being one of the worlds richest women worth $280 Million at the age of 28. A self-made millionaire, just by opening an edgy e-commerce … [Read more...]

Prevent Blindness Announces Recipient of Bonnie Strickland Award

CHICAGO (Aug, 2016) – Prevent Blindness, the nation’s oldest volunteer eye health and safety organization, and home of the National Center for Children’s Vision and Eye Health (NCCVEH) announced the recipient of the second annual “Bonnie Strickland Champion for Children’s Vision Award.”  This year’s selected recipient is Illinois Eye Institute … [Read more...]