Gwen Stefani Eyewear For Fall 2016

NEW YORK (September 2016) – Tura Inc., in combination with Grammy Award-Winning musician and fashion entrepreneur Gwen Stefani, is introducing a new line of optical eyewear for the L.A.M.B. and gx by Gwen Stefani brands. The collections offer a mixture of urban shapes, bold colors, and fashion forward styling. Both the L.A.M.B. and gx by Gwen … [Read more...]

Match Eyewear Acquires Kata Eyewear Brand

Design Gallery, the luxury division of Match Eyewear, announces the acquisition of the Kata eyewear brand, adding to its portfolio of exclusive eyewear collections. Effective immediately, Match has assumed ownership of the Kata brand as well it’s associated patents, including Kata’s M1 and Reverse hinge technology, from B. Robinson. Kata, since … [Read more...]

French Styling For Elle Eyewear Fall 2016

The ELLE woman is independent and open-minded. The wonderful bustling city of Paris is, of course, her favorite place to be. She loves to follow fashion but does it in a unique, individualized way. Casual, smart and chic, the ELLE brand perfectly matches the French women’s elegant style. Whatever the ELLE woman undertakes, she will do with style, … [Read more...]

Eyewear Trends: Frame Within A Frame

A look in eyewear for the past several years is a frame within a frame concept. Usually it shows a darker frame with a translucent cover. Two shapes and two looks make the eyewear almost an optical illusion, what are you really seeing. … [Read more...]

Heritage Eyewear Company Victory Optical Fall 2016 Styles

Victory Optical was originally founded in the 1941 by Vincent J. Salierno. Grandson William Marfuggi took the original designs and remade them to todays standards. Their latest heritage collection is remade from 1960's styles. The Cricket was originally from the 1965 Victory children’s ophthalmic collection and has been reintroduced today in … [Read more...]

New 3D Eyewear Collection From Prolet

A cheeky label from Hamburg wants to stir up the eyewear market with glasses off the 3D printer.  It starts with the brand name: PROLET – German for peasant – is a true statement. A little loud, a little rude, a little different. Uniqueness is important for PROLET Eyewear, their collection does not t the mainstream style on purpose. The glasses … [Read more...]

Essential Sports Eyewear Z8 + F8

Offer the complete youth vision solution from Liberty Sport with our newest Z8 Virtually Indestructible ophthalmic eyewear and F8 Sport Protective (ASTM F803) products Sport Shift and Helmet Spex. A Z8 and an F8 frame together will make your patients unstoppable from the classroom to the field. Z8 Collection : Z8 is the newest evolution for … [Read more...]

Adlens Launches New Look at Vision Expo

Adlens®, the global leader in variable focus eyewear, will be exhibiting at Vision Expo West 2016 to present the latest news about their revolutionary, game-changing Variable Power Optics (VPO™) technology. According to the new brand identity, logo and tagline recently developed by the Oxford-based company to complement their significant … [Read more...]

Eyenavision Introduces Chemistrie DiLusso, Italian Made Frames

PITTSBURGH, Pennsylvania ( 2016) - Eyenavision, Inc. has announced its newest frame collection, Chemistrie DiLusso. The initial introduction includes six new styles available in 3 colors each. All DiLusso frames are made of Italian acetate and crafted in Italy. The individual frames are named after favorite Italian cities that inspired the … [Read more...]

Eyewear Curators Part 6: Technology And Smart Glasses

Smart Glasses and wearable devices are a category of eyewear that adds information to what a person sees or hears. This can involve augmented reality glasses, eyewear that connects to the internet, can take pictures and video, a phone, music with bluetooth, WiFi and GPS capabilities along with connections to Social Media. We have also included … [Read more...]

Fashionable Protective Eyewear From WileyX

Fashionable is a word few people would use to describe typical protective eyewear.  The same goes for beautiful, or colorful, or dressy, for that matter.  Wiley X®, Inc. is out to change all of that with the new WX Marker, part of the company’s innovative WorkSight™ line of fashion-forward ophthalmic safety glasses.   The WX Marker’s … [Read more...]

Eyewear Design: Knobby Knitted Temples

Over the years we have featured many types of knitted eyewear. This is another first for us, a knitted Snood? for eyeglasses. Holes are drilled into the lenses and that starts the knitting which wraps around the back of the head. The temples fit through the knitting instead going around the ears. Essentially the knit job is the temples. The … [Read more...]

Liberty Launches Z8; Virtually Indestructable Eyewear

With over 87 years’ experience in the optical industry and as a leader in engineering performance eyewear solutions, Liberty Sport introduces the Z8 virtually indestructible eyewear. The initial ophthalmic collection will consist of two styles, with additional styles in development to be launched in spring 2017. Z8 is the newest evolution … [Read more...]

Ted Baker Eyewear For Fall 2016

High Fashion Collection Blends Retro Styling with Current Trends and Ted’s Quirky Personality New York, NY (2016) – Tura Inc., the inventor of fashion eyewear in 1938, debuts fresh optical styles from its quintessentially British Ted Baker line, with striking models for women and men perfect for the Fall. Whether one needs a dapper frame for … [Read more...]

Eyewear Merchandising Fall 2016

As we come into Fall, it is time to take a look at the Pantone Colors for Fall 2016. Pantone is the harbinger of seasonal and trend colors. For those who want to add a fashion or a color approach, change the eyewear displays to work around Fall trend colors. As an example we pulled together a few frames from Modern Optical International and … [Read more...]