American Made Matters Day: Made In USA Eyewear

For American Made Matters Day on November 19 of every year, we update our list of where To Find Made In America Eyewear Products. This list is growing and it appears that eyewear manufacturing is coming back to the United States. MADE In USA products are strong consumer trends and there is an effort for companies to make eyewear/sunglasses … [Read more...]

Bejeweled Crocs On The Runway For Spring Summer 2017

Once you go Croc you never go back as the saying goes. This comes from anyone who has ever worn a pair of Crocs. Comfy, Chunky, Clunky and Ugly as they may be, they made a fashion statement on the runway for Spring 2017 and just might be de-rigeur for fashionistas. As Christopher Kane says on his website: 'I always work with unexpected items and … [Read more...]

Spec-tacular-Spook-tacular-Bat-tacular Eyewear For Halloween

It is getting harder to find spectacular-spook-tac-ular shades that we have not already done for our annual Halloween count-down. Maarten Weidema of  Procchiali Studio and The Eyewear Forum visited Pierre Eyewear at Silmo and discovered our new favorite Bat Shades. For those who are not familiar with Pierre Eyewear.. they have great product and one … [Read more...]

Eyewear Trends: Fall Foliage Frames

Lens treatments are where its at. It is not just about lens shapes, which are all over the board, it is about lens treatments.  We are seeing more and more of unique tints, like this Dior Fall Foliage Frame. Could you duplicate this tint? Most likely not, this is purely a fashion statement, which is what great eyewear is all about. What do you … [Read more...]

‘Arthur Arbesser´ for Silhouette Special Edition Suns

In 2016, the Austrian eyewear manufacturer Silhouette is once again collaborating with a talented young fashion designer to launch the third Special Edition available in January 2017. The result of this partnership: “Arthur Arbesser for Silhouette”. Third design collaboration for the iconic Titan Minimal Art At  fashion  weeks  in  London, … [Read more...]

Materialise x Hoya Vision Care x Hoet Launch 3D Tailored Eyewear

Materialise, HOYA Vision Care Company and Hoet Design Studio launch the world’s first vision-centric 3D-tailored eyewear. Yuniku by HOYA enables individualized lens and frame design, with a sophisticated end-to-end digital supply chain that is set to transform the eyewear industry. For the first time ever, both lenses and frames can be designed and … [Read more...]

Gwen Stefani Eyewear For Fall 2016

NEW YORK (September 2016) – Tura Inc., in combination with Grammy Award-Winning musician and fashion entrepreneur Gwen Stefani, is introducing a new line of optical eyewear for the L.A.M.B. and gx by Gwen Stefani brands. The collections offer a mixture of urban shapes, bold colors, and fashion forward styling. Both the L.A.M.B. and gx by Gwen … [Read more...]

Match Eyewear Acquires Kata Eyewear Brand

Design Gallery, the luxury division of Match Eyewear, announces the acquisition of the Kata eyewear brand, adding to its portfolio of exclusive eyewear collections. Effective immediately, Match has assumed ownership of the Kata brand as well it’s associated patents, including Kata’s M1 and Reverse hinge technology, from B. Robinson. Kata, since … [Read more...]

French Styling For Elle Eyewear Fall 2016

The ELLE woman is independent and open-minded. The wonderful bustling city of Paris is, of course, her favorite place to be. She loves to follow fashion but does it in a unique, individualized way. Casual, smart and chic, the ELLE brand perfectly matches the French women’s elegant style. Whatever the ELLE woman undertakes, she will do with style, … [Read more...]

Eyewear Trends: Frame Within A Frame

A look in eyewear for the past several years is a frame within a frame concept. Usually it shows a darker frame with a translucent cover. Two shapes and two looks make the eyewear almost an optical illusion, what are you really seeing. … [Read more...]

Heritage Eyewear Company Victory Optical Fall 2016 Styles

Victory Optical was originally founded in the 1941 by Vincent J. Salierno. Grandson William Marfuggi took the original designs and remade them to todays standards. Their latest heritage collection is remade from 1960's styles. The Cricket was originally from the 1965 Victory children’s ophthalmic collection and has been reintroduced today in … [Read more...]

New 3D Eyewear Collection From Prolet

A cheeky label from Hamburg wants to stir up the eyewear market with glasses off the 3D printer.  It starts with the brand name: PROLET – German for peasant – is a true statement. A little loud, a little rude, a little different. Uniqueness is important for PROLET Eyewear, their collection does not t the mainstream style on purpose. The glasses … [Read more...]

Essential Sports Eyewear Z8 + F8

Offer the complete youth vision solution from Liberty Sport with our newest Z8 Virtually Indestructible ophthalmic eyewear and F8 Sport Protective (ASTM F803) products Sport Shift and Helmet Spex. A Z8 and an F8 frame together will make your patients unstoppable from the classroom to the field. Z8 Collection : Z8 is the newest evolution for … [Read more...]

Adlens Launches New Look at Vision Expo

Adlens®, the global leader in variable focus eyewear, will be exhibiting at Vision Expo West 2016 to present the latest news about their revolutionary, game-changing Variable Power Optics (VPO™) technology. According to the new brand identity, logo and tagline recently developed by the Oxford-based company to complement their significant … [Read more...]

Eyenavision Introduces Chemistrie DiLusso, Italian Made Frames

PITTSBURGH, Pennsylvania ( 2016) - Eyenavision, Inc. has announced its newest frame collection, Chemistrie DiLusso. The initial introduction includes six new styles available in 3 colors each. All DiLusso frames are made of Italian acetate and crafted in Italy. The individual frames are named after favorite Italian cities that inspired the … [Read more...]