Costa to Offer OCEARCH Trip Sweepstakes, Celebrity Meet-and-Greet at VEE

DAYTONA BEACH, Fla, 2017 – This year at Vision Expo East, Costa will be offering eyecare professionals (ECPs) an opportunity to win a once-in-a-lifetime trip to join the OCEARCH team on their boat in New York this August. All VEE attendees can also meet Founding Chairman and Expedition Leader Chris Fischer of OCEARCH at the Costa promotional booth … [Read more...]

America’s Recycle Day With Lightbulb Glasses

For America Recycles Day November 15 we found a great example of reusing lightbulbs and making a pair of artistic eyewear. This project came to us from Pierre Kaus from France. … [Read more...]

Reuse Shades To Make Spectacular Mirrors

Peter Sunderland of retail store Framed Opticians and owner of Booth and Bruce England Eyewear company  found a way to reuse old frames to make spec-tacular shade decor. The mirrors were made by Paul Soper who works with him in both companies. They are put together with a glue gun and then spray painting the finished product. This could be a fun … [Read more...]

Up-cycling Event By 360 Square Eyes

Many of you may know Valerie Vittu from Philadelphia. Valerie Vittu of Margot and Camille optical shop. Valerie is trying to bring back Made in USA eyewear back by starting a line called 360 Square Eyes. Aside from that, we often talk about having a recycling event in your office and and this a good example of a Denim Recycling event to fund a … [Read more...]

Philanthropic Eyewear Companies

Business changes fast especially in the Charitable Giving arena. To commit oneself to a socially responsible business is not easy to do on a long term basis. Some companies have become a Public B corporation, others have gone to capsule collections that have 'Give Back' program, others have ceased completely. As of today we have updated our list … [Read more...]

Liberty Sport – Eyewear Sponsor for Veterans Charity Ride

FAIRFIELD, NJ – March, 2016 - Liberty Sport proudly takes its place in the next great tradition for our Veterans as the ‘Official Eyewear Sponsor’ of the  Veterans Charity Ride to Sturgis (VCR).  This is the second year for Liberty Sport to support this great event and in 2016 expands the relationship to become the ‘Official Eyewear Sponsor’ to … [Read more...]

33 Shades Of MicroFiber Cloths

One of the easiest way to increase the average transaction is to sell Micro Fiber Cleaning cloths, which are NOT just for cleaning eyewear and sunwear. Microfiber cleaning cloths have a huge amount of benefits, that you can pass on to your customers. The best part.. is even if they get worn out. .you can always reuse them. 30 Benefits Of Micro … [Read more...]

3 Sculptures Made With Recycled Trash

For America Recycles Day we are honoring those who have the creative vision to take things we throw up and make into amazing pieces of art. This 9 x 7 foot tall sculpture sponsored by Costa was created by Washed Ashore and comprises of beach trash. Giant Eyeglass-Eyeball Sculpture is a billboard.. saying what we don't know. You can see … [Read more...]

Santinelli Associates Build Fifth Habitat for Humanity Home

The associates at Santinelli International are at it again, participating in their 5th Habitat for Humanity Home Build on October 10, 2015. Not only did the associates open up their tool chests, they also opened up their wallets to provide necessary funds required for build materials needed on site at the Long Island, NY home. Not only did the … [Read more...]

Adlens Launches Partnership With Fight For Sight

October 8th, 2015 - Adlens®, the global leader in adjustable focus eyewear, is marking World Sight Day by announcing a new and exciting partnership with Fight for Sight, the UK’s leading eye research charity.  In the first year of an anticipated long-term partnership, Adlens has committed to raising funds that will go towards research into the … [Read more...]

Clearvision Launches Breast Cancer Research Eyewear

Eyewear industry leader ClearVision Optical introduces Ellen Tracy readers, a limited edition collection of four ready readers designed to benefit breast cancer research. Over the past several years, ClearVision has raised well over $400,000 in support of breast cancer research. Passionate about raising awareness for this cause, ClearVision … [Read more...]

11 Ways To Stash Sunglasses

We love sunglasses and have many pairs for all of our lifestyle needs. The question arises where to put them all? We love these creative ways to show off your sunglasses and make them part of your decor. All of the below are interesting creative reuse ideas and could cost you nothing, just a little time. 1.) We just found this type of hanger … [Read more...]

A&A Optical Celebrates America Recycles Day

A&A Optical actually did this fun eyewear reuse for Earth Day and somehow it did not get posted. No problem, America Recycles Day is November 15 and they had a great time re-purposing all those broken frames and temples.  I love all of them and what a great way to reuse broken parts and even use them in frame displays. Recyle. Reuse. … [Read more...]

Santinelli’s 4th Year For Habitat For Humanity

October, 2014, Hauppauge, NY – The associates at Santinelli International donned their work clothes and grabbed their tools for their 4th Habitat for Humanity Home Build on October 4, 2014. In addition to donating their time and skills, associates raised the funds required for build materials needed on site at the Long Island, NY home. … [Read more...]

Upcycled Eyewear Chandelier From ClearVision Optical

Not to be outdone, Clearvision Optical shows us how they reused non- salable eyeglasses in this amazing chandelier. This would be cool for any eyecare office. One hanging light, bicycle wheels and some chains.. Very cool and eye-grabbing! We Love It. For more ways to reuse Eyeglasses and Lenses visit our Pinterest Board on Reuse and Recycle … [Read more...]