Fun Sunglass Ad- Ray Ban Commercial

What I find interesting about this Ray Ban ad- it's timeless- it could have been produced 30 years ago and still can inspire people to buy.  From http://shadesfinder.com/cat... … [Read more...]

Fun Sunglass Ad – Bank Robbery

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Fun Sunglass Ad- Bikers Collection

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Welcoming New Optical Patients

In a 1 mile radius from my house, I have 4 optometrists. Not one has a sign like this. What a great way to bring in patients! … [Read more...]

Fun Optical Ads- Thailand

Shirley did this post on Thailand Optical shops. I thought I would should you their advertising. It's creative, it's funny and yet gets the point across.   … [Read more...]

Funny Sunglass Ad

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Fun Sunglasses Ad- Retro Sunglass Ad- Foster Grant

1973 Commercial Foster Grant Moodmaker Sunglasses … [Read more...]

Fun Optical Ads- European Content

Warning Foul Language- Funny advert for Observatory Opticians in Muswell HIll, London. Won a silver award for advertising at the 1997 Cannes Advertising Awards and seen on a few of those "funny adverts" programmes on the... … [Read more...]

Fun Optical Ads – At the Beach

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Creative Ways to Use Co-op Advertising for the Optical Professional

I did a post on Co-op Advertising. You might think it is not for you, but there are many creative ways to use Co-op. You definitely have to get vendor approval for some of the below listed marketing ideas. Check them out, it might work for you. 1.) Print Advertising Yellow Pages Direct Mail Val-Pak Magazines Newspapers Freebie … [Read more...]

7 Tips To Maximize Optical Co-op Advertising

Beginning of the year- you have a marketing plan and a budget, hopefully you did not forget to consider Co-op Advertising as a way to stretch your advertising dollars. Co-op is one of the most under utilized methods of advertising and marketing. Co-op Advertising is a cost-sharing arrangement between you, manufacturers or your suppliers. Whether … [Read more...]