Eyecare Events: National Bike Month

National Bike Month is in May with Ride your bike to work is May 19, 2017. This is a fun, healthy and engaging customer and employee month for eyecare professionals.

Pierre Marly

Pierre Marly www.lunetiervintage.com

Eye Bogglers

  • 40% of all trips in the U.S. are less than two miles
  • 62% Growth of bicyclers commuters from 2002-2013
  • Many cities participate in bike to work day with events, energizing stations around their cities
  • American Medical Association has endorsed Bike to Work Day as part of its push to encourage active transportation.
  • According to the San Francisco MTA, between 2014 and 2015 in San Francisco alone, bike commuting increased by 8.5 percent
  • The League of American Bicyclists organized the first Bike to Work Day in 1956.
Pierre Eyewear Bike Glasses

Pierre Eyewear Bike Glasses

What eyecare professionals can do:

  1. Connect with Bike League for local events
  2. Promote Safety Sunglasses for bicycling.
  3. Visit bike shops around your neighbor and put up flyers.
  4. Offer your office as an energizing station.
  5. Merchandise Bicycles and Sunglasses.
  6. Have employee participation with them riding their bikes to work everyday.
  7. Post on Facebook and have customers selfing themselves biking to work.
  8. Raffle off biking glasses every week to those who biked everyday.
Anglo American

Anglo American 1980’s

Etsy

Etsy

The benefits of biking to work are numerous:

  • Cheaper- cost less money in gas.
  • Better air quality= healthier lungs.
  • Reduces our dependence on Oil (Less wars?)
  • Can be time efficient. .no more road rage, stop and go and looking for parking.
  • Low impact exercise with good cardio.
  • Good for strength and stamina.
  • Decreases stress
  • Helps to control weight
  • Cycling improves balance and coordination which might lead to less falling.

May is the perfect month to start a customer and employee bike program, right before swimsuit season, the weather is generally good and there are little if no excuses.

Bike Away and have a fun and healthy month.

Resources

Bike League

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