Throwback Thursday: Reusing Vintage Optometry Chairs

For a ThrowBack Thursday, we forgot we ran this post in 2012. This guy was trying to sell his vintage optometry chair and made up all these places where you could put it. Was funny and cute. Thought we re-blog it again! I ran across this funny post from a guy who apparently was ranting about not being able to sell a 1950's vintage optometrist … [Read more...]

Coastal Clean Up Day Is September 16

Rarely do we talk about what is important to us. Today I am going to talk about a day that is close to my heart and that is the ocean. It effects every thing you do, no matter where you live. Every single person's actions effect the ocean. 80% of the ocean trash comes from land. Over the years over 12 million volunteers from 153 countries … [Read more...]

35 Ways To Use And Reuse Microfiber Cleaning Cloths

Dan Feldman of DBA Designs just sent us a sample of his micro-fiber cleaning cloths he made up. It served to remind us the importance and value of large, good quality and branded cloths as an excellent marketing tool. Years ago, we did a post on Take 5. Take 5 is trying to add $5.00 to each sale. A very easy way to add on to the sale is to sell … [Read more...]

Costa Offers Eyecare Professionals New Ways to Join its #KickPlastic

DAYTONA BEACH, Fla. – 2017 – Just in time for Shark week, Costa is giving eyecare professionals a chance to help save our oceans. Plastic kills thousands of marine life per year and that includes Sharks. Humans dump the equivalent of a garbage truck of plastic into the ocean every minute, and one in four fish tested have plastic in them. Being … [Read more...]

10 Bespectacled Book Displays

We LOVE Free Stuff, and we especially Free stuff that can be reused and re-read! Old and vintage books are pretty much free. Go to any garage sale and they are 5 cents, Goodwill recycling you can get a huge tub for free. Libraries have excessive book and you can always call on your friends to clean out their book shelves. Books are great display … [Read more...]

Cases For Causes Marketing For Eyecare Professionals

There are a few 'big' optical companies that I think eyecare retailers can learn alot from. One company is Jins! (Marketing Lessons From Jins). One of the great things they do is their program Cases For Causes, that any eyecare professional can do on a local level. For instance in San Francisco, where they opened their Flagship store, they … [Read more...]

44 Eyeglasses Made From Reclaimed Trees

To celebrate Arbor Day, we put together eyewear made from salvaged-recycled or reclaimed wood and trees throughout the world. Wood-Trees is one of the easiest materials to recycle and reuse. With the amount of wood used in building, remodeling, furniture and more there is actually no need to ever cut down a tree. In a study,  states such … [Read more...]

Earth Day Eyecare Award Goes To Leff Optical

Over the years we have posted numerous ways to recycle eyewear and lenses. But I have to say, that our Earth Day Award goes to Leff Optical for his Eyeglass Motorcycle. This is amazing and it took over 50 hours to put together this work of art. One has to admire the creativity that goes into making this. First the idea, gathering the parts, … [Read more...]

Bausch + Lomb Recycles Blister Paks

An issue that has come up over the last 8 years is can you recycle blister packs. In many cities you can,  but it can be a hit or miss. Kudos to Bausch + Lomb who launched the Bausch + Lomb #ONEbyONE recycling program in collaboration with Terracycle a free program. The program is meant to encourage consumers to help preserve the environment … [Read more...]

Martijn De Krijger Reuses Eyeglasses To Make Art

Over the years, we have tried to feature artists that take old eyeglasses and lenses and reuse to create art. Our new find this year is Martijn De Krijger. His reclaimed art is mostly made from old eyeglasses and lenses that have been molded and shaped into framed art and small sculptures of animals. You can view all of this art on Facebook at … [Read more...]

Raffish Reclaimed Eyeglass Curtain

We love this reclaimed eyeglass curtain at Nico Design's flagship store Barcole. Just in case you don't have enough eyeglasses, call on of your eyeglass vendors, they probably have enough broken fronts to be able to put one of these together. … [Read more...]

Optical Vendors And Eco- Reusable Bags

What is heartening to see is how many optical vendors are offering Eco Totes and reusable bags as part of their brand building and promotional products. For those that attend any optical trade show, I hope you are grabbing as much as possible as the future will bring more and more cities and states banning single use plastic bags. Before plastic … [Read more...]

Costa to Offer OCEARCH Trip Sweepstakes, Celebrity Meet-and-Greet at VEE

DAYTONA BEACH, Fla, 2017 – This year at Vision Expo East, Costa will be offering eyecare professionals (ECPs) an opportunity to win a once-in-a-lifetime trip to join the OCEARCH team on their boat in New York this August. All VEE attendees can also meet Founding Chairman and Expedition Leader Chris Fischer of OCEARCH at the Costa promotional booth … [Read more...]

Super Optical Recycling Waste With Shark Glass

Cincinnati, OH – 2016 – In an effort to be more eco-friendly, Super Optical International has teamed up with Shark Glass Recycling North America to use recycled windshield glass in their Cincinnati based lens manufacturing facility. Shark Glass Recycling is a market leader in the recycling of post-consumer windshields, providing solutions for both … [Read more...]

Cyrus Jabiru: The Art of Trash To Treasure Eyewear

Cyrus Kabiru is reknown for his up-cycled artisan eyewear. His statement and artistic designs show us that eyewear can be just a beautiful with found objects. America's Recycles Day is November 16, 2016 is the day to re-commit to recycled as much as possible.   … [Read more...]