Free Stuff Sunday: Marketing Tools For Back To School

Once again Eyecare Pro makes it easy for eyecare professional to market for a very important event: Back To School. Their latest offering in their marketing survival kit offers great marketing tools via email, Facebook, Google + and websites.  Take the guesswork out of back to school and download FOR FREE, their latest Marketing Survival Kits. … [Read more...]

Freebie Friday: Eyecare Practice Management Resources

Every year we update our listing of FREE Practice Management Resources for EyeCare Professionals. Since we just did Becoming an Eyecare Consultant with listing of eyecare professionals who have practice management blogs, we are now providing a list of FREE Resources of where to find FREE Practice Management Tips via blogs, podcasts or newsletters. … [Read more...]

Freebie Friday: Good Rx App For Finding Best Priced Drugs

Drugs, so many choices, so many prices.. what to do?  I think we all know how expensive drugs are in the USA, which is why many people go to Canada or Mexico to fill their RX's. Good news, there is a FREE App called Good RX in which you can type in your Drug of Choice and locate the closest pharmacies and get best pricing in your area. Is this … [Read more...]

Freebie Friday: Free Allergy Campaign And Video

Eye didn't know this: Allergies are the 5th leading chronic disease in the U.S. among all ages, and the 3rd most common chronic disease among children under 18 years old. An estimated 50 million Americans suffer from all types of allergies (1 in 5 Americans) including indoor/outdoor, food & drug, latex, insect, skin and eye allergies. Allergy … [Read more...]

Freebie Friday: New eBook | Meaningful Use: Fantasy vs. Fact

What do unicorns and optometrists have in common? Unicorns live in a fantasy world, and when it comes to Meaningful Use, a surprising amount of optometrists are still living in a fantasy world. We’re not going to sugar coat it. Meaningful Use is a topic of confusion and it’s not fun! And picking the right software can make a big difference to … [Read more...]

Swag, Steal And Deals At Vision Expo East 2014

Vision Expo Was 2014t is fast approaching and we still have lots of Swag to go. Tons of great new products we are looking forward to seeing and of course lots of rewards for either stopping by and placing an order. Briot US Booth: LP7255 Visionix to Release a Revolutionary New Product for Refraction at Vision Expo East - Visionix Inc., a … [Read more...]

Freebie Friday: Put That In Your Pocket

Every day there seems to be new social media networks to participate in and apps and websites that try and make things easier. Some are great fun; some are more of a pain than they are worth. One of the apps that we have been very impressed with and find those who use it are using more and more is Pocket ( . Pocket is both a … [Read more...]

iCoat Launches ‘The Rewards Program’

The Rewards Program” is BACK! You can earn $10.00 rebate stickers on both Super Premium “StainlessTM with LUVTM” and Ultra Premium “AuraTM AR lenses.” $10.00 Rewards Stickers will begin to go out with every new full priced StainlessTM with LUVTM and AuraTM job beginning October 1st, 2013. Each completed Rewards Redemption Card (see below) can be … [Read more...]

Freebie Friday: Free eBook: Selecting a Practice Management & EHR Solution

The Ultimate Guide for Optometry From VisionWeb  Finding a practice management and EHR solution for your practice can be a challenge! Faced with so many vendor and technology options, and government regulations to consider, the evaluation process can feel like a guessing game. But it doesn't have to be! The VisionWeb eBook will show … [Read more...]

Share Your Story and Win 3 FREE Vision Expo Hotel Nights

Attention Eyecare Professionals: Would you like to win three free hotel nights* at Vision Expo West 2013? All you have to do is click on “leave a comment” above and tell us your personal Vision Expo or Trade Show Story e.g. What is the best new product you learned about at a trade show? Describe your most interesting experience at a … [Read more...]

Freebie Friday: Assessing Your Eye Care Practice

I don't know if you received this via email, but I believe the more you assess the better you are. This came from The Williams Group and it's free. If you had ONE HOUR to work on improving your practice, and only one hour, how you would spend it? What would you work on? I’m guessing you have lots of ideas. But the question is, what ONE AREA … [Read more...]

Eco-Graphic- How Much Money Can You Save?

The thing about going green you can save a lot of green- money that is. How much can you save? Think about- make your own coffee (saving coffee cups and lids from landfills) stop buying water, cokes and other drinks in plastic containers.. save $1,000/ year. Wash and reuse any plastic baggies, quit the dry cleaners.. all the little steps add up to … [Read more...]

Freebie Friday:

A new clinical site just opened up called EyeLessons , a site with eye health information that can delivered succinctly.  By Larry J. Alexander OD. It has cases, ebooks, documents, and webinairs..      … [Read more...]

Freebie Friday: FREE Billing And Coding Webinair

Free to Vision West Members: February 20 Billing And Coding Webinar for beginnners. with VisionWest and the AOA. More information contact VisionWest ( or … [Read more...]

Win FREE Vision Expo Hotel Nights and Fabulous Swag Bag

Would you like to win two free hotel nights* at International Vision Expo East 2013 and a highly desirable “Bag of Swag” from select Optical Vision Site sponsors? All you have to do is answer these three easy questions correctly and you will be eligible to win. Just click on “Leave a comment” and post your answers to the questions below. … [Read more...]