Costa Contributes 100% of Profits From Vision Expo to Hurricane Relief

DAYTONA BEACH, Fla. – September, 2017 – In the wake of the devastating impact of both Hurricane Harvey and Hurricane Irma, Costa committed to contributing 100 percent of the profits from orders placed during International Vision Expo West to the Red Cross hurricane relief efforts. Costa is based in Daytona Beach, Florida and employs over 250 people … [Read more...]

The Vision Source Foundation Raises Over $310,000 For Hurricane Victims

In Support of Optometrists Affected by Hurricanes Harvey and Irma Eye doctors facing the economic toll of storm damage will benefit from financial aid relief  KINGWOOD, Texas (September, 2017) – North America’s largest, independent optometric alliance Vision Source, announced that it has raised over $310,000 in fifteen days to help optometrists … [Read more...]

Optometry Giving Sight Hosts Twitter Chat For World Sight Day

September, 2017—Children’s eye health is the focus of a Twitterchat to coincide with the 11th annual World Sight Day Challenge on World Sight Day, Thursday October 12, 2017. The Twitterchat, aimed at parents and eye care practitioners around the world, will take place from noon–1:00 p.m. ET, and is hosted by Optometry Giving Sight.  Helping to … [Read more...]

A&A Optical Donating Percentage To Hurricane Harvey Relief

A&A Optical based in Carrollton, Texas is also donating a percentage of all proceeds through October of 2017 to help those in need due to the Hurricane Harvey. They will be attending Vision Expo West 2017 if you would like to see them at their booth. … [Read more...]

Wiley X Supports Red Cross Hurricane Harvey Disaster Relief

Eyewear Manufacturer Donating $5,000, Plus Percentage of Online and In-Store Sales Through End of September  (August, 2017) — Wiley X®, Inc. is launching a company-wide and nationwide effort to support the victims of Hurricane Harvey, one of the worst storms to ever hit the Gulf Coast region and the strongest hurricane to make landfall in the … [Read more...]

ClearVision Optical to Launch Mobile Game During Vision Expo West 2017

Proceeds of the game will benefit Optometry Cares – The AOA Foundation and Orbis International Hauppauge, NY – August 2017 – Eyewear industry leader ClearVision Optical, in partnership with Optometry Cares – The AOA Foundation and Orbis International, will launch its Dilli Dalli branded mobile game, Red’s Journey, during Vision Expo West 2017. … [Read more...]

TO DO: Prepare For The World Sight Day Challenge 2017

(Denver, CO – 2017): Optometry Giving Sight is once again inviting all those who value good vision to support its major fundraising campaign for the year, the World Sight Day Challenge. The Challenge will run throughout October – with World Sight Day being celebrated on Thursday October 12th. This year’s campaign will help to raise funds for … [Read more...]

Think About Your Eyes Debuts New Creative Campaign

Think About Your Eyes  debuts a new creative campaign the week of July 31, featuring two new commercials—the first new creative since the campaign’s launch in 2007. The commercials, developed after months of research and creative development, reach the public on an emotional level, celebrating sight and everything it brings to people’s … [Read more...]

Prevent Blindness x Allergan= Free Vision Screenings

CHICAGO (March, 2017) – Prevent Blindness, the nation’s oldest volunteer eye health and safety group, and Allergan (NYSE: AGN), a global leader in eye care for nearly 70 years, have embarked on a joint effort to promote healthy vision. As part of their recently launched ‘See America’ initiative, Allergan is working with Prevent Blindness to sponsor … [Read more...]

97 Vision Charities Around The World

Every couple of years, we update our Vision Charity listings. There are hundreds that probably should be included in this list including local charities. Our apologies for those we missed. We do advocate some type of give back program, whether it is promoted or quietly done. Giving back does not necessarily involve money, time and donations … [Read more...]

Rocking it for Optometry Giving Sight At SECO 2017

The all-time favorite “Bad Habits - Eye Docs of Rock” band will be hosting a special benefit concert for Optometry Giving Sight in Atlanta during SECO 2017. The concert will mark the band’s 30th Year Anniversary and will therefore not only be a very special performance, but it will also feature special appearances of key personalities from … [Read more...]

Branding The American Optician

The Opticians Association of America has launched a new branding campaign called The American Optician. The non-profit organization, is trying to create awareness about what an Optician is and why what they do is of service to the public. A part is the launch of a Video which has been aired in many states. And a new Branded Banner: To … [Read more...]

Prevent Blindness and See Now Asks Leaders to Improve Vision for Millions

CHICAGO (Jan., 2017) -  Prevent Blindness, in partnership with See Now, is taking the campaign to end avoidable blindness in the United States to congressional leaders in an effort to stop the growing number of people living with preventable vision loss. According to the Prevent Blindness report, “Future of vision: Forecasting the Prevalence … [Read more...]

Prevent Blindness Calls for 2017 Joanne Angle Investigator Award

CHICAGO (Jan. 2017) – Prevent Blindness, the nation’s oldest volunteer eye health and safety organization, is announcing the call for applications for its 2017 Joanne Angle Investigator Award.  The Award is a grant provided annually to a public health research project that seeks to put an end to unnecessary vision loss. Since its inception in … [Read more...]

GiveWell names Sightsavers as “Top Charity”

BOSTON, MA November 29, 2016 – Sightsavers has been named as one of seven “top charities” by charity evaluator GiveWell for its work on treating children for parasitic infections, also called "deworming”. The announcement from GiveWell, a nonprofit that conducts in-depth analysis to find and recommend outstanding charities to donors, comes just in … [Read more...]