1952 Ad: How Much Is Your Vision Worth

We have all seen the infographics, which shows the value of eyewear-vision. For the last 35 years (how long I have been in the optical industry, we talked about many pennies a day.... Where did this all come from? Here is a 1952 Ad which speaks to the Value For Your Precious Eyes, which Demands These 4 Professional Skills... Eyecare for only 3 … [Read more...]

Optical Fun: The Twelve Days of Christmas

Merry Christmas 2014!! The doctors and staff at Johnson Optometric Associates get in the Christmas spirit with an optometric parody of this classic song. "The 12 Days of Christmas (JOA Style)" (lyrics Andrew May & Barrett Martin) On the first day of Christmas, Dr. Johnson gave to me a yellow drop to check my IOP. On the second day of … [Read more...]

HOYA Acquires 3M Safety Prescription Business

Acquisition provides HOYA Vision Care access to an important new market Uithoorn, The Netherlands, December 6, 2016 – HOYA Vision Care, a division of HOYA Group (HOYA) today announced a definitive agreement to acquire the safety prescription eyewear business of 3M. This safety prescription eyewear business is an industry leader with over 90 … [Read more...]

Eyecare Marketing Calendar 2017

Here is our annual Eyecare Professionals Marketing Calendar for 2017. We have added more fun and health events that can help you in your marketing and social media posts. Our objective is to help provide ECP's with engaging and shareable posts as well as educational opportunities. The calendar includes 1.) Events 2.) Health Holidays 3.) … [Read more...]

Facetious Funny Eye Chart

If you know Michael Gzik, he sent us this eye chart years ago and we loved it.  'I am Here For My Eye Exam. My Doctor Expects Me To Pay At The Time Service is Rendered My CoPay, Deductible or Coinsurance portion' … [Read more...]

America’s Recycle Day With Lightbulb Glasses

For America Recycles Day November 15 we found a great example of reusing lightbulbs and making a pair of artistic eyewear. This project came to us from Pierre Kaus from France. … [Read more...]

CD Flipping Fad Is Over

Flipping discs (CD's)on your eyeglasses was the latest viral and ridiculous eyeglass trend that is hopefully over. According to Know Your Meme CD Flipping/Flicking also known as CD Glasses, is a photo fad which involves placing a pair of digital optical discs, usually CDs or DVDs, between the ears and the arms of one’s eyeglasses and thrusting the … [Read more...]

Pop Eyewear Art By Anja Van Herle Art

Anja Van Herle is a pop artist based in Los Angeles, who makes huge fashion portraits of people and lots of those people are wearing eyewear.  As she says  “If the eyes are the window to the soul, then glasses are more than just an accessory; they’re an extension of one’s personality.  The use of sunglasses in my work allows me to define my … [Read more...]

Optical Fun: Do Eyeglasses Make You Look Smarter

Eye Glasses Make You Look Smarter? How Eyeglasses Affect Perceived Intelligence Likability Success. A little discussion on whether or not eyeglasses affect us.  … [Read more...]

Optical Fun: How To Make An Eyeball Cake

With Halloween coming up, we thought this video might be interesting on how to make an eyeball cake. Includes radioactive (glow in the dark) dirt. Perfect for any Halloween party. Or for any time you may want to just dig into an eyeball. … [Read more...]

Ten Haunting Halloween Looks To Eyewear

Is is almost Halloween and time to get your skull cap on and come up with a spooktacular look. Every year we search up to page 20 on Goggle to find New Spook Shades. Horrific Halloween Eyewear is divided into several categories. Which is your Favorite? The Monster Mouths: This Look is transforms a pair of sunglasses into a gaping mouth. These … [Read more...]

Optical Fun: New Glasses Parody

Dr. Andrew May and Dr. Barrett Martin present "New Glasses!!" Sponsored by Adidas and Silhouette and produced by House Fire Media, this is a must-see!! A parody of the 1964 classic rock song "Good Lovin'" by The Young Rascals, this is a trip to the eye doctor that you'll never forget!! All you need, all you really need is "New … [Read more...]

Questionable Eyewear For Ask A Stupid Question Day

September 28 is Ask a Stupid Question Day.. how they ever come up with these is days is probably a stupid question! We pulled together four Stupid Question quotes with questionable eyewear 'If you ask a stupid question, you may feel stupid; if you don't ask a stupid question, you remain stupid.' Tony Rothman 'Two things are infinite: the … [Read more...]

Pop Eyewear Art By Giulio Rossi

Giulio Rossi is an Italian artist who has also created a series of mischievous artwork featuring eyewear. A series of characters, career girl, punk with a tongue piercing, Hello Kitty Fan sucking a lollipop all wearing giant eyeglasses. "Fly Away" digital painting by Giulio Rossi Photo by Giulio Rossi on Behance … [Read more...]

Optical Fun: Everyone is Awesome

Dr. Andrew May & Dr. Barrett Martin team up to celebrate their AWESOME staff!!! With heads bobbing on popsicle sticks, this is an interesting visual take on the song from The Lego Movie by Tegan and Sara. Also featuring Dr. Bob Johnson, Dr. Rick Hartman, and Dr. Bob Hammond, the doctors and staff of Johnson Optometric Associates in … [Read more...]