Ransomeware On The Rise

You have probably heard of Ransomware, but in case you haven't,  Ransomware is another type of malware which restricts access to the computer system that it infects, and demands a ransom paid to the creator(s) of the malware in order for the restriction to be removed. (Wikipedia) What happens, you can't log on and a screen holds your files … [Read more...]

WileyX Supports National Youth Sports Safety Month

Many of today’s most popular youth sports, including basketball, soccer and tennis, present a wide range of dangers to the eyes of young athletes.  It’s for this reason that Wiley X — a company known for protecting the vision of combat soldiers, law enforcement personnel, factory workers and NASCAR drivers — supports National Youth Sports Safety … [Read more...]

6 Tips for Keeping Your Practice HIPAA Compliant

With employees in and out of your practice and new technologies on the rise, maintaining HIPAA compliance in all aspects of your business gets harder and harder. Keeping up with HIPAA requirements isn't going anywhere soon, if anything, it will likely continue to get harder. That's why we think it's important to have a plan of attack for … [Read more...]

To Do Now: Prepare For The Chip

Mark October 1st on your calendar and do something about it today, and no, we don’t mean finalize your Halloween costume, though ignoring this deadline could be very scary. October 1st is the deadline to switch your credit card terminals to accept EMV (Europay, MasterCard, Visa) chip based cards. We all remember the recent data breaches that … [Read more...]

TO DO: Change Your Passwords

“Without a doubt, 2015 will see more massive takedowns, hacks, and exposure of sensitive personal information like we have witnessed in years past. Medical data and business information like intellectual property will be prime targets, with cyber thieves looking for opportunistic financial gain based on black market value, corporate extortion and … [Read more...]

A Story Of Assault

The Saturday after Thanksgiving, I was assaulted and attacked on the beach in the early morning. Normally I wouldn't post something this personal, but it occurred to me how we write about safety in eyewear, we write about theft, we write about management, marketing and sales. But the one thing we have never written about is personal safety and self … [Read more...]

Theft Prevention Checklist

If you are on any of the forums on Facebook, there has been a spate of optical theft. Optical Illusion got hit in under 4 minutes, Your Eyes (Seattle) was robbed and an entire Gucci board, ProDesign and Gunnar Optics case taken. In fact the news was that 14 stores in Seattle were hit in 8 weeks. Another office got hit by a guy taking pictures of … [Read more...]

Be Toy And Eye Safe

There are over 262,000 toy related eye injuries were treated in US hospitals in 2011, according to The US Consumer Product Information. 74% of the injures were to children under age 15, and 92,000 to children under 5 years old. Common eye injuries from these toys include corneal abrasion (scratch), ocular hyphema, traumatic cataract and increased … [Read more...]

Halloween Eye Safety Tip Infographic

Halloween Safety Safety Tips which include not wearing theatrical contacts lenses and surprising suggests not wearing masks. Don't know why, they say to wear makeup instead. One of the top eye injuries is the mascara brush poking the eye. Masks although can hinder vision. … [Read more...]

Prevent Blindness Supports National Falls Prevention Awareness Day, Sept. 23

CHICAGO (Sept, 2014) – According to the National Council on Aging (NCOA), every 14 seconds an older adult is seen in an emergency department for a fall-related injury. The chances of falling and of being seriously injured in a fall increase with age. Prevent Blindness, the nation’s oldest non-profit eye health and safety organization, is joining … [Read more...]

Marketing For National Disaster Prepardness Month

While September is National Disaster Preparedness Month, you can sell Personalized Disaster or Emergency Kits all year long, with a focus in the winter months. Making your survival 'kits' are great for FSA plans, stocking stuffers and gifts. Small sets can go in cars, purses and backpacks, Set up your 'store within a store' concept with eyeglass … [Read more...]

It Won’t Happen To Me: National Disaster Preparedness Month

Most of us think it will never happen to us. Disaster! When and if it comes are you and staff prepared?  There are an estimated 50 earthquakes every day in the world.  1-3 hurricanes approach the US every year . Wiki Answers says there are 200,000 tornados every year in the US, 5,300 wildfires, 1,000's of floods, winter storms (Sandy) and heat … [Read more...]

Not So Opti-Fun: Workplace Eye Injuries Infographic

Via Nanofilm: According to the Centers for Disease Control, workplace eye injuries send 300,000 people to the emergency room every year, and the number more than doubles when you include any kind of medical treatment. The American Academy of Ophthalmology developed a Workplace Eye Injuries by the Numbers infographic that lays out the statistics. … [Read more...]

Prevent Blindness Tells Us How To Have An Eye Safe 4th Of July

Prevent Blindness Urges Public to Celebrate Independence Day Safely by Not Using Consumer Fireworks Non-profit Group Provides Ideas on Ways Families Can Celebrate without Risk of Injury - Every year, injuries from consumer fireworks send thousands to the emergency room.  In fact, the U.S. Consumer Product Safety Commission (CPSC) stated in its … [Read more...]

Credit Card Fraud Up 11%

With last year's Target, Neiman Marcus and Michaels, credit card breach, online security is becoming increasingly more important. Hopefully if banks and credit cards make the 8 Billion dollar investment, we too will have microchips embedded in our credit cards. That said, as we are becoming a cashless society and as retailers who take credit cards, … [Read more...]